Here is a presentation expression you can use to start a presentation and introduce an idea, concept or opinion that will help you stand out from other presenters.

What it is

The expression is “In today’s society, it’s more important than ever to…” and it helps you connect the audience to something they are already aware of, or that is generally common knowledge, to the idea, concept or opinion that you want to present.

Why Use It

It’s ok to start your presentation with a basic introduction, but sometimes you don’t have that much time or you want to do something different to stand out from other presenters.

And being different from other presenters is important in any kind of presentation because your presentation is likely not the only one the audience has heard, or will listen to.

Why it’s effective

When you use an expression like this, it gets the audience to agree with something you are saying. And when they agree with you, it’s easier for them to listen to what you have to say afterwards.

Think of it as warming up before you do an activity. It’s a lot easier and safer than just jumping right in.

And it should be pretty obvious to the audience what will come next in your presentation because you’ve already introduced the bigger picture to them.

Examples

  • “In today’s society, it’s more important than ever to have skills in various areas if you want to advance your career.”
  • “In today’s society, it’s more important than ever to spend some time in nature if you want to stay healthy.”
  • “In today’s society, it’s more important than ever to have strong presentation skills.”

So that’s how you can start a presentation and introduce an idea, concept or opinion. Hope that helps and let me know if you have any questions or comments.

Thanks.

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